Job Description:

The Consumer Direct Marketing manager will work with Country Marketing Managers/Teams to develop and execute their direct marketing strategies/programs
The role will involve the following; 
* Own customer and prospect data?capture, reporting, modeling, profiling
* Circulation planning for all countries?plan development, file delivery/execution
* Direct Marketing Effectiveness?testing plan development (work with marketing teams on execution)
* Direct Marketing Reporting?weekly, monthly, quarterly reporting on results/activities

Candidate Requirements:

Knowledge, skills, and abilities:

* direct marketing program development/execution/measurement?demonstrated experience/success
* direct marketing principles/operational experience (modeling, profiling, segmentation, data management)
* strong analytic skills
* database agency management (data management, manipulation, delivery)
* agency management (developing, driving program execution)
* strong communication/interpersonal skills (will need to lead/manage/influence through other people's teams)